The story of Narragansett Surf Shops

Origins - The Movie

A full length film by Will Lucas

  See the trailer below

In 1964, Will Somers, then a graduate student at Harvard Business School, decided to test out his academic training by starting a chain of surf shops in New England. Although the shops lasted only through 1968, they were instrumental in introducing surfing to New England. Will Lucas has captured the story in an hour and twenty-three minute film.

Sadly, Will Lucas passed away in 2018. The trailer for this film is shown below, and the full film may be seen on Will's memorial website, at

We hope you like the trailer and the film. Much of the same material is captured in the book Surfing Through Time - Book One, available on Amazon.

hour and twenty-three

Starting surfing in New England

Origins - The Movie

Will Lucas - in Memorium

  A real "start-up"

Origins - The Movie

Meet the people


Origins - The Movie

Surfing Adventure